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State Fair debuts exciting new logo, defines its mission


(DOSWELL, March 6, 2019)— State Fair of Virginia organizers have re-focused their energies to celebrate all things Virginia. The event’s leadership has adopted a new mission to “nurture, preserve and celebrate the best of Virginia’s culture: past, present and future.”

“There’s nowhere like Virginia, and no event quite like the State Fair, and we’ll be planning this year’s fair with attention to three core values: inspiration, joy and preservation,” explained Marlene Jolliffe, the fair’s executive director.

“The State Fair is, first and foremost, a celebration, and there is an incredible bounty of things to celebrate about Virginia,” she added. “This includes artists, entertainers, craftspeople and generations of farmers who showcase what they raise, create and revere. Bringing all that together each year is what the fair is about.”

Accompanying the new mission is a new State Fair logo, created by Richmond-based Siddall Communications Inc.

The 2019 State Fair of Virginia will run from Sept. 27 through Oct. 6 at its permanent home at The Meadow Event Park in Caroline County. Information is available at

Contact Greg Hicks, vice president of communication, at 804-290-1139
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